Rufat Rassulov

Lessons learned about Facebook Ads as a beginner

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Photo by Campaign Creators on Unsplash

This quarantine made me come up with some new ideas and taught me how to make money online. I discovered a few ways and one of them was drop shipping, but I won't go in depth about this business model here. I will just say that I decided to sell jewelry.

The favorite part of online business for me is building a brand and advertising products. This is how I found out about Facebook Ads.

Facebook Ads turned out to be frustrating at the beginning, but as time went by, I became familiar with it and understood how game-changing this…


How to write according to science

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Photo by Anna Shvets from Pexels

I’ve been writing for six months now and have learned a lot of new things along the way. There are tons of tips on writing everywhere, but I didn’t see many science-based ones. Our brains are amazing, with all of our advancements in technology, we still don’t know everything about them. However, we can use already existing studies to make our brains work for us. Here I wanted to share the tips you can use as a writer to maximize your productivity.

The science

Our brain has three thinking networks or modes. Default network, the Executive Control Network, and the Salience Network…


And why you are a merciless idea thief

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Photo by James Pond on Unsplash

It was the first sunny, relaxing day of the year. I decided to leave my plans unfinished, put my favorite jacket on, and went out for a walk with my friend. The weather was perfect and calm, my quarantine-grown hair was fluttering on a slight wind. We were having a conversation about filmmakers borrowing ideas from each other, as we were crossing the river on a sky-blue bridge. Our discussion eventually led to a question: “What is creativity?”.

Creativity can be different. You can use it in various fields, from music and filmmaking to cooking and science. We can use…


Am I living a dream? My tips, earnings, insights, and stats

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Photo by Neel on Unsplash

Exactly 6 months ago I discovered a platform that changed my life, I was excited to try it. So I came up with a lot of ideas and started writing articles. I never thought that I would like to publish anything online. I thought that my life is boring to share, I can’t write engaging stories, and I am too shy to put anything on the internet anyway. But I just sat down and started writing to see what happens. The third article I ever wrote was curated and is still read by people, I was off for a good…


5 rules to make your brand stronger right away

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In 2018, Apple became the first American company to exceed $1 trillion in market capitalization, in 2020 it doubled. It wouldn’t have happened if the company didn't do an incredible job in marketing its products. Apple doesn’t really invent anything fundamentally new as it used to, but it does sell its gadgets like no one else on the market. Of course, the quality and convenience of what they do are on point, but marketing is what I admire Apple for in the first place.

Steve Jobs managed to build a brand that still remains one of the strongest ones to…


Most popular myths vegan diet ranked and debunked

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Our Tier list, Photo by the author.

As a vegan, I do everything I can to share my point of view on veganism. For more than three years, I met a lot of people who misunderstood, hated, or liked veganism. I am open to any discussions on this topic and I’ve heard a lot of views against being vegan through the years. Here, I will rank the most popular arguments against a vegan diet and rebuttal them. …


Life lessons from their best movie yet

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Disney & Pixar’s “Soul”

The recently released Disney animated movie Soul is designed to make you think about your life’s purpose. I like movies that bring up such emotional and important questions to make viewers lost in their thoughts about it. Soul is, in my opinion, a perfectly made picture even without its plot. The animation, colors, characters, voices, everything is on point, as always. But I won’t dive deep into the plot itself, I just wanted to talk about how good it was at showing life’s meaning and its struggles. Spoilers ahead, go watch the movie if you didn’t yet!

Lessons Learned

One of the…


iPhone’s new feature that only makes my zombie brain happy

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I love iOS 14, it improved my experience with the iPhone and it was especially fun to customize my home screen. When Apple announced the App Library, I thought that it’s going to help me deal with my cluttered screen with a lot of apps I don’t even use. But I didn’t notice a problem behind this new feature.

At first, it helped me reorganize my home screen and choose only the most useful apps to be on it. I like my phone to be a tool that helps me in my daily life, and I tried to follow the…


Easy life lessons to live by

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Photo by Luuk Wouters on Unsplash

2020 Has been the biggest year for me in terms of learning new things about my mind. Since I was mainly alone, it allowed me to dig deeper into myself and understand how my mind works a bit better. I had much more time to read and consume useful content, so here I will share the best things I learned in 2020 on various topics, from business to productivity. Enjoy!

Money Doesn’t Mean Anything

Even though money can bring you short-term joy, you will stay on a relatively same level of contentment over time. It’s more important to seek experiences and emotions, not stuff…


How buying company shares became the new merch

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What do you associate with the name Elon Musk? Boom. That’s the proof that there is a strong personal brand around this name.

But how did he do it? Recently become the second richest man in the world has some secrets that may be useful or just interesting to people out there. Here we will break down one of the strongest brands on earth and understand how real-life Tony Stark does what he does.

His Companies

Elon Musk’s brand is highly associated with everything around high-tech, engineering, and the future. The companies he runs are a perfect representation of his personality. A…

Rufat Rassulov

Tech Geek, Vegan, Star Wars Fan who writes about Self-Improvement, Technology, and Marketing. | My Newsletter: https://bit.ly/2H4ebUm

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